
Kindred of Ireland
— 2020
Client — Kindred of Ireland
Visual identity digital and print — Indiya Tupe
Campaign photography — The Lou’s
Kindred of Ireland is a brand rooted in the vision of breathing new life into Irish linen heritage.
Inspired by old traditions that create both future heirlooms and wardrobe staples, Kindred is a reflection of living layered stories.
Core of the visual identity, the logotype embodies the refinement of a meaningful craft, the elegance of a feminine spirit. Just like a whisper or a breeze blowing over a flax field.
The colour palette is an echo to Irish landscapes and matter. Eden, a stately green, leads garments from the Heritage line with sophistication.
For the Effortless line, heavenly pink brings serenity to the everyday.
Inspired by old traditions that create both future heirlooms and wardrobe staples, Kindred is a reflection of living layered stories.
Core of the visual identity, the logotype embodies the refinement of a meaningful craft, the elegance of a feminine spirit. Just like a whisper or a breeze blowing over a flax field.
The colour palette is an echo to Irish landscapes and matter. Eden, a stately green, leads garments from the Heritage line with sophistication.
For the Effortless line, heavenly pink brings serenity to the everyday.






